ALTBalaji with other 24 OTT apps ban, How Much Does Ekta Kapoor Earn? Government Ban Brings Big Loss

The central government has taken major action against pornographic content. The government has banned Ekta Kapoor‘s OTT platform ALT Balaji along with other app ECf websites like ULLU, Desiflix, Big Shots App on charges of spreading pornographic content.

ALTBalaji with other 24 OTT apps ban

Ekta Kapoor’s Balaji Telefilms has been hit the hardest by this ban. Today, the shares of these companies have fallen. How much will this ban affect Ekta Kapoor’s ALT Balaji and how big is this company? How much has been invested in it.

ALT Balaji costs this much

Balaji Telefilms has tried to give a new direction to its digital business by merging ALT Balaji with Marinating Films. ALT Balaji, which previously operated only on a subscription-based (SVOD) model, has now adopted a hybrid model. Which includes both ad-supported (AVOD) and subscription revenue streams. This step has reduced the platform’s annual cash burn from Rs 120-145 crore to just Rs 35 lakh per month.

ALT Balaji How much revenue is it getting?

Balaji Telefilms earns Rs 367 crore from television. It earns Rs 212 crore from films. ALT Digital’s revenue is Rs 45.7 crore. According to enterpriseappstoday.com, its users are 34.60 percent female and 65.40 percent male.

ALT Balaji Annual Report 2024

The company is available in more than seventy countries. 39.57 percent of its total users are in the age group of 18 to 24 years. The company’s OTT platform ALT Balaji sold 3.29 lakh subscriptions in the fourth quarter of the financial year 2025. Of which 1.73 lakh are renewals. During this time, the company has recorded 2 million active users.

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When was the ALT Balaji company founded?

ALT Balaji is a Mumbai-based online video streaming platform. It was founded in 2015. It is a subscription-based service that offers content such as thrillers, dramas, comedies, and children’s shows in various languages (Malayalam, Tamil, Telugu, Hindi, etc.).

ALT Balaji Who is the owner?

Balaji Telefilms is an Indian company owned by Ekta Kapoor and Shobha Kapoor. The company produces soap operas, reality shows, comedies, and game shows in various languages. The company also operates an OTT platform called ALT Balaji, which is known for producing content for adults. Balaji Telefilms is a listed company and is listed on the Bombay Stock Exchange and the National Stock Exchange.

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ALT Balaji Shares fall

Balaji Telefilms shares fell on Friday due to the ban on ALT Balaji. The share price has fallen by five percent to Rs 93.47. Apart from this, the company has given a negative return of 3.64 in the last one week.

ALT Balaji 50 percent revenue drop

The company had recently announced its fourth quarter results. This decision of the central government had caused a 50 percent drop in the company’s revenue. The company’s revenue fell from Rs 135.11 crore to Rs 66.25 crore in the fourth quarter of the financial year 2025. However, the PAT in this quarter remained at Rs 94 crore, which was Rs 2.6 crore a year ago. The company has registered a revenue of Rs 453 crore for the whole year, which is less than Rs 625 crore last year.

Full list of banned OTT platforms

1. ALTT
2. Ullu
3. Desiflix
4. Big Shots App,
5. Boomex,
6. Navarasa Lite,
7. Gulab App,
8. Kangan App,
9. Bull App,
10. Jalva App,
11. Wow Entertainment,
12. Look Entertainment,
13. Hitprime,
14. Feneo,
15. ShowX,
16. Sol Talkies,
17. Adda TV,
18. HotX VIP,
19. Hulchul App,
20. MoodX,
21. NeonX VIP,
22. Fugi,
23. Mojflix,
24. Triflicks.